Fluspace

Influencer marketing runs on DMs and spreadsheets. Fluspace was meant to give it a proper home: brands create campaigns and pick the creators that fit, creators sign up and apply, and the platform shows brands the numbers while giving smaller creators visibility.

The MVP: campaign creation, creator profiles and applications, and audience statistics pulled from the Facebook API.

It launched, and it didn't get active users. I closed it after the MVP.

The engineering wasn't the problem; the validation was. I built first and checked whether anyone wanted it second, which is the expensive order to do things in.